Bojack Horseman Qartulad -
And in Georgian, the void stares back in cursive.
Georgian is an ancient, guttural, and incredibly expressive language. It carries a weight that English often smooths over. When Bojack mutters, “What are you doing here?” in English, it sounds like a catchphrase. When the Georgian dub delivers “აქ რას აკეთებ?” (Ak ras aketeb?), it sounds like a soul being crushed under a velvet boot. Bojack Horseman Qartulad
The voice actors for the Georgian dub (who remain criminally under-credited) faced an impossible task. How do you translate “That went better than most of my Christmases” (a reference to his traumatic childhood) without losing the rhythm? The answer, it turns out, is leaning into Georgian fatalism. And in Georgian, the void stares back in cursive
What makes the “Qartulad” experience unique is the localization of the visual gags. In English, the background newspapers read “Horseman Lost at Sea.” In Georgian, the typesetters actually went in and changed the text to local jokes. When Bojack mutters, “What are you doing here
If you speak both languages, do yourself a favor. Watch The View From Halfway Down in Georgian. The poem is less rhythmic than the English version, but when Bojack’s mother says “I see you” in Qartulad— “გხედავ” (Gkhedav)—it sounds less like recognition and more like an accusation.
One fan favorite from Season 3 shows a billboard for “Secretariat.” In the Georgian version, the subtitle jokes that the movie is “produced by the Rustavi 2 news team”—a dark nod to Georgia’s own tumultuous media landscape.
Good luck. The official Netflix Georgian dub is available if you set your profile language to Georgian (or use a VPN to Georgia). However, the true treasure is the fan-edit community on Reddit (r/Sakartvelo) who have subtitled the untranslatable puns.
